Travelling to Australia (depending on wherever you live) sometimes can break the bank. Being popular on social media however might lighten the financial burden. The brand new hotel ‘1888’ in Sydney offers its guests with more than 10K of Instagram followers a free night. As you already might have understood the ‘1888’ hotel does about everything to please the Instagram addict: well known Instagram filters, a ‘selfie space’ and a Insta-friendly floorplan while behind the lobby counter Instagram pics are showing to the guests. While you might get a free one night’s stay at ‘1888’ with more than 10K followers, every month there’s also a lucky one with the most gorgeous Instagram picture that might win a free night at ‘1888’.
Behind this social media friendly philosophy lies a deeper thought. The name ‘1888’ stands for the year that Kodak launched the first (patented) camera with film roll and within that context ‘1888’ pays tribute to the evolution of photography since then. But there’s more: the ‘1888’ hotel is housed in a former wool packing factory that also dates from 1888 which, even without the Instagram followers versus a free night’s stay, is an abolute gem in the Sydney (Australia) inner-city suburb of Piermont. Source: bright.nl