The fairly new online webshop Maison Lab and the well-known high end concept store La Bottega (yes, indeed many of you will know this name as THE shoe store from Hasselt) just decided to join hands in the form of an online collaboration. From today onwards you can obtain the previous upscale collection of La Bottega online on the webshop of Maison Lab, and this for six months at half the price. But double the fun!
After 25 years of experience in the offline business, La Bottega launched an also successful webshop, in 2010. Their outlet department was however not for sale on their webshop. “So why not change that” thought Karine Valy, who runs La Bottega all this years with her husband Marc Jamar. Karine – also once elected as woman entrepreneur of the year – has a nose for young people with great ambitions. Exactly the description that fit the two sisters Tahnee and Samira Labyed and their youger brother Djalil Labyed, who founded Maison Lab in 2015.


© Photos wowozine.com
That Limburg feeling…
“Stronger together”, this is what the Hasselt fashion store La Bottega and the Genk webshop Maison Lab must have thought. The two successful entrepreneurs clasped hands a few months ago and put the FW16 La Bottega collection in the spotlights through their trendy webshop www.maison-lab.be Together with La Bottega the Genk based threesome behind Maison Lab selected some timeless, classy and especially drop dead gorgeous pieces which will be the dream of countless fashionista’s this autumn. “It is a way for us to present our collection in an affordable and fashionable way”, says Karine Valy. The two Limburg based companies now are hitting the online players like Zalando head-on.
To make their pop-up collection known to the public, the two companies organized a smashing fashion party on Friday 11th of August in the La Bottega lounge in the company of famous and blogging Flanders like the well known Virginie Claes, Elisa Guarraci, Yass Smaali and Anke Buckinx. But also Jess Dockers, Noa Neal, Jessy of The Mackenzie and of course WOW* Trend Mag came down to Hasselt to support the two entrepreneurs.
Photo wowozine.com
From left to right: Harry, Yentl Keuppens @JustYentl.com, Jessy of The Mackenzie, Olga, Noa Neal and Elisa Guarraci.
The online collaboration is an opportunity for both Limburg entrepreneurs. Maison Lab strengthens the online presence of La Bottega and La Bottega boosts Maison Lab with an extra collection. “We live in the online age but we noticed that we could not fully show online our know how and drive, and this we found at Maison Lab”, told us Karine Valy.
About Maison Lab
Maison Lab was founded in 2015 as an online webshop which has won the coveted BeCommerce award now for the second time. The successful online shop was founded by the two sisters Tahnee and Samira Labyed and their youger brother Djalil Labyed. Maison Lab won in their first year already the BeCommerce award for the Best Starting Webshop. Under the motto fashionable and affordable they offer on their site luxury brands like Valentino, Diesel, Levi’s and Supertrash at a minimum discount of 50 pct. They also guarantee delivery within 48 hours in the Benelux. The turnover figures between April 2016 and April 2017 show an increase of not less than 570 pct. Maison Lab now still delivering some 1.500 packages per month. “In the whole outlet scene, we are the only ones which pull the fashionable and affordable aspect to a higher level. This USP is the base of our success.” Tells co-founder Tahnee Labyed.
www.maison-lab.be
From left to right: Marc and Karine from La Bottega and Tahnee, Samira and Djalil from Maison Lab.
About La Bottega
La Bottega was founded in 1991 by business partners and couple Karine Valy and Marc Jamar as a shoe store, but has now grown into the most visited concept store in Hasselt. The luxury and lifestyle shop of not less than 2000 m2 sells shoes, clothing and accessories, their range including brands like Caroline Biss, Andrea Catini, Nero Giardini and Steve Madden. The concept store also offers delicious healthy snacks in her Bistro Botega, letting their clients enjoy a total experience from shopping to delicious food.
www.labottega.be
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